A Domain Name is a sequence of words, phrases, abbreviations or characters that serves as the Internet address of a network or a computer. A Domain Name can also be defined as an identification string that defines a realm of administration or control within the Internet.
Domain Names are formed by the Rules and Procedures of the Domain Name System (DNS). Any name registered in the DNS is a Domain Name.
The domain name is the first thing your potential customers look for when they are seeking for you online. If you have a complex or confusing name that is mixed with hyphens & numbers, which is difficulty to type or spell, then you might lose your potential customers.
We are going to discuss the guidelines that will help you choose the best Domain Name for your business or whatever you want to put online.
Keep the Domain Name Short, Simple and easy to Spell
A short domain name makes it easy for people to write it without making spelling mistakes.
Use the Right keywords in the Domain Name
The right keywords helps improve your site rank in search engines like Google. Therefore it important you do your research well to find which keywords will rank well if used in your domain name.
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Choose a Domain Name that will help market your business
A good Domain Name will tell people what you do without them even visiting your site. Customers will get a clear idea of what you do from the Domain Name.
Make it Unique as possible
Unique Domain Name will enable your site to stand out as a brand and this will make it easy for your customers to find you online.
Make it easy to remember
Choose a Domain Name that anyone can remember easily after hearing it for the first time e.g. Businessandlifetips.com.
Choose the Best Extension
We have different domain extension for example .com, .info, .net, .biz etc. but .com extension remains the best choice if you can get it. So always aim for .com extension unless if you can’t get it.
Consider buying all the Domain Extensions
If you are able to buy the domain extensions that are directly related to your Domain Name, then go ahead and do it. This will prevent people from buying them and using them to do the same business as yours. You can buy these domain extensions and direct them to your actual domain.
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Don’t include hyphens or numbers in your Domain Name
People prefer Domain Names that have no hyphens or numbers. So to avoid turning off your potential customers, don’t include hyphens or numbers in your Domain Name.
Disclosure: This post contains affiliate links, if you click on them and proceed to make a purchase, then I will earn a commission.
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